Founder, Art Lead
Project Statement: Develop an app encouraging supplement vitamin education and daily intake.
My Solution: I initially thought of a gamified tracking app and from there we expanded the idea into VitaIQ, an app that tracks supplement intake, educates users with an AI system that only uses NIH published data, and encourages users with a incorporated world-building game called VitaGROVE.
Outcome: We have successfully release the pilot for the app and have been advertising to local stores and social media for people to test pilot the app. We have been in contact with Lindberg Nutrition in Torrance and planning to do a demostration day to the public.
Duties:
Coding the onboarding system for VitaIQ.
Directing the art direction and digitally drawing characters, shop items, decorations, etc for VitaGROVE with a small team of artists.
Collaborating with SUR Prototyping weekly to plan developments for VitaIQ, social media, and outreach to stores.
Thought Process:
We developed this app initially for Supplements, Facts First Challenge hosted by the National Institutes of Health but unfortunately did not go past Phase 1, but wanted to continue to strive to improve the app and release to the public and local stores.
I thought of the gaming aspect that evolved into VitaGROVE to make health more approachable, relatable, and less over-stimulating (compared to other games) for our target audience so that can incorporate supplement vitamin health into their daily life.